This framework is essential for any higher education entity seeking to lead in upskilling, workforce development, and professional education with rigor, credibility, and results.
This structured framework walks teams through every critical phase of upskilling product development, beginning with in-depth market and job analysis, then advancing to evidence-based program design, pricing strategy, and launch planning. Built on the principle of “start with the job and work backward,” the MODRN Framework ensures every offering is directly aligned to growth industries, in-demand jobs, and current employer skill needs. Key Features Detailed checklists and prompts for labor market research, job analysis, certification alignment, and competitor benchmarking to ensure market relevancy and differentiation Distinct guidance for developing both Professional Advancement and Professional Development products, with clear matrices for purpose, pricing, audience, and distribution channels Phased approach for team alignment, content development, pricing, industry partnership strategy, performance metrics, and continuous improvement Tools for validating products with industry partners, benchmarking against higher education and non-traditional competitors, and optimizing revenue models and product positioning Benefits for Institutions By applying this framework, continuing education leaders can: Rapidly identify and build programs that fill genuine workforce gaps, resulting in enhanced student employability and employer recognition Avoid common pitfalls like misaligned pricing, content duplication, or missing key certification requirements through systematic validation and benchmarking Grow sustainable, scalable upskilling portfolios by leveraging actionable performance metrics, iterative product improvement, and industry partnership opportunities Confidently navigate the complexities of today’s upskilling market to produce learning experiences that deliver measurable career value and institutional growth
Noelle Kendrick-Bonds, Ed.D
Founder, Chief Executive Officer MODRN Education